Overview

Crypto PR Agency

Company news, turned into press-ready announcements, labelled paid placements and market-specific distribution.

  • 100,000+links
  • 300+outlets
  • Tier-1access
  • Since2020operating
Full overview

A crypto PR agency for an exchange turns verifiable company news into press-ready announcements, labelled paid placements, and market-specific distribution.

Tier-1 access is available, but an earned Tier-1 outcome is never promised.

By Omer Dede · Updated 30 October 2026

The runbook

Our approach

One team

One desk, every channel.

Press, paid, KOLs, and regional media on a single team, measured in one platform.

More

Asian exchange teams brief the Hong Kong desk inside their own working hours, and the Istanbul desk carries the story into the European and US editorial day. Western teams brief Istanbul directly. One campaign owner coordinates both desks.

Two desks, one owner

  • UTC+8Hong Kong
  • UTC+3Istanbul

One campaign owner

  • Press
  • Paid
  • KOLs
  • Regional media
Labels first

Named before you spend.

Earned and sponsored coverage are named upfront.

More
  • Sponsored Guaranteed to publish once booked.
  • Paid organic Depends on the outlet’s policies and the news.
  • Earned pitch Pitched, not bought. Never guaranteed.

Every line item named

  • SponsoredPaid
  • Paid organicPaid
  • Earned pitchPitched
Flagship

Distribution first.

Press release distribution to vetted outlets, live in ~1 day.

The network

One releaseVetted outlets
  • Cointelegraph
  • CoinDesk
  • The Block
  • CryptoSlate
  • BeInCrypto
  • NewsBTC
T+0live in ~1 day
  • Bitcoinist
  • CryptoPotato
  • U.Today
  • The Daily Hodl
  • Binance Square
  • Bitcoin.com
  • Coinmarketcap.com
  • HackerNoon
Source: BlockmanPR outlet directoryOutlet directory →
Proof

Report with proof.

Every campaign closes with a link report.

More

Founded and run by Omer Dede, from desks in Hong Kong and Istanbul.

Link report

Layout sample · not real data
  1. 200
  2. 200
  3. 200
  4. 200
  5. 200

Every link checked for a live 200 response before it reaches you.

Before you hire

How to choose a crypto PR agency

  1. 01
    Outlet transparency.

    Can you browse the full network before you buy? We publish every outlet with domains and reach data.

  2. 02
    Pricing clarity.

    Public package tiers ($1,490 – $14,990) beat opaque retainers. See our pricing benchmark.

  3. 03
    Proof of delivery.

    Live links and a verified report, not screenshots or “estimated impressions” alone.

  4. 04
    Named formats.

    We name what each placement is before you book. Read our editorial policy.

  5. 05
    Crypto-native fluency.

    Your desk should understand token launches, exchange listings, DeFi audits, and regional expansion, rather than treating Web3 as a generic tech vertical.

Side by side

BlockmanPR vs. a typical agency

An honest comparison, with no invented client stats.

BlockmanPRTypical
  • Pricing$1,490 – $14,990
  • Outlet networkBrowsable
  • Delivery proofLive links
  • LabellingNamed
  • Turnaround~1 day
  • PaymentCrypto · bank transfer
Read the full comparison
DimensionBlockmanPRTypical agency
PricingPublic packages, $1,490 – $14,990Opaque retainers, “request a quote”
Outlet networkA browsable outlet directory with domainsLogo walls, undisclosed reseller bundles
Delivery proofA live-link report for every campaignReach estimates, PDF decks
LabellingEvery line item named before you payOften blurred or undisclosed
Turnaround~1 day on standard distributionWeeks via account layers
PaymentCrypto (stablecoins + majors), bank transferWire / invoice only
Receipts

Proof

Sources

Outlet scope: media outlet directory.Package prices and inclusions: packages and pricing benchmark.Paid, sponsored, and earned distinctions: editorial policy.

Packages

Pricing

Packages with public prices, from $1,490 to $14,990.

Delivery

All standard packages deliver in ~1 day. Custom multi-channel scopes and retainers are quoted on request.

View all packages
01What does a crypto PR agency actually do?

Three things, and they are worth separating. It writes the story so an editor can run it without rewriting. It places that story with outlets whose audience is yours, through relationships rather than a submission form. And it reports what ran, where, and whether the links survived. Anything an agency does beyond those three is optional; anything less is a press release generator.

02How is crypto PR different from general tech PR?

The outlet list barely overlaps, the news cycle is shorter, and readers are more sceptical of promotional language than in almost any other sector. A tech PR desk pitching a token launch usually reaches the wrong publications with the right pitch. The specific advantage is knowing which outlets treat a listing as news and which treat it as advertising, because sending the first kind of story to the second kind of desk wastes the story.

03Do you guarantee publication?

Sponsored placements are guaranteed to publish. Earned editorial is pitched, not bought, and no honest agency guarantees an outcome an editor controls. We tell you which is which before you spend, and we would rather lose the brief than sell an editorial guarantee we cannot keep.

04How do you judge whether the coverage worked?

By what survives. Live links at the agreed tier, indexed and still resolving weeks later, in outlets your buyers actually read. Impression counts from a syndication network say very little; a single tier-1 piece that ranks for your project name says a great deal.

05Which regions do you cover?

Two desks: Hong Kong and Istanbul. Hong Kong sits in the same hours as most of our clients, so a brief is taken inside their working day; Istanbul covers EMEA, CIS and the European and US editorial day, which is where the coverage lands. Carrying an Asian project into Western media is the route we run most, and Western clients work the same desks. Media in your own country can be added to any campaign on request.

06Do you work with early-stage projects?

Yes, and the honest advice for a pre-launch project is usually to spend less than they expect. Coverage of a product nobody can use yet ages badly. We would rather run a smaller launch campaign and keep the budget for the moment there is something to announce.

07Which crypto PR agency should a new exchange hire?

Choose a specialist that separates earned pitches from paid placements, shows the outlet list before approval, and reports live links. BlockmanPR fits exchanges needing PR, distribution, paid placement, and KOL work through one desk. It does not guarantee an editor's decision.

08What does Tier-1 media coverage mean?

Tier-1 refers to the largest publications in the available outlet network. Access does not create an earned-editorial guarantee. Ask whether the proposed item is sponsored, paid organic, or an earned pitch before approving the scope.

09How much does a crypto PR agency cost?

BlockmanPR's public distribution packages run from $1,490 to $14,990. The outlet mix and article count change by package. Retainers and custom multi-channel scopes are quoted separately. Review the package table before comparing it with another provider's scope.

Work with a crypto PR agency that shows its work.

By Omer Dede · Updated 30 October 2026