KOL channel

Crypto Influencer Marketing

A crypto KOL is chosen mainly for subject knowledge and trust, while an influencer is chosen mainly for audience reach; one person can be both.

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Full overview

A Seoul or Shanghai brief and a London or New York outlet, handled inside the same working day.

By Omer Dede · Updated 30 October 2026

KOL channels

Channels

  • X (Twitter)

    Threads, quote posts, and launch-day amplification from vetted crypto-native accounts. Ideal for token launches, exchange listings, and partnership reveals.

  • YouTube

    Dedicated reviews, explainers, and interview segments from creators with verified audiences. Long-form trust for complex products and protocol upgrades.

  • Telegram

    Community pushes, AMAs, and alpha-channel placements where crypto audiences actually trade and discuss. Strong for direct reach during a launch window.

Four steps, one timeline.

Our approach

Scoped shortlist

Brief & scope.

You share the announcement, audience, and markets. We return a scoped KOL shortlist with names, formats, and pricing.

Channels

  • X (Twitter)
  • YouTube
  • Telegram
You approve

Vet & approve.

Every creator is checked for audience quality, brand safety, and disclosure practice before booking.

More

Creators in the client's own language can be added to the same shortlist on request, vetted the same way.

Checked before booking

  • Audience qualityChecked
  • Brand safetyChecked
  • Disclosure practiceChecked
One timeline

Coordinate & go live.

KOL posts align with press and paid placements where relevant: one timeline, one message.

One timeline, one message

  • KOL posts
  • Press
  • Paid placements
Live post links

Report with proof.

Live post links, screenshots, and disclosure confirmation for every post.

Live post links

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Related

Disclosure rules

Related pages

Related press work: crypto press release distribution.Package context: packages.Disclosure rules: editorial policy.

Published packages

Press packages

Published price, from $1,490 to $14,990.

Package details

The same packages the pricing page sells, priced the same.

01How much does it cost?

BlockmanPR packages run from $1,490 to $14,990. Custom scopes such as retainers, KOL bundles and multi-language wires are quoted separately within one business day.

02How long does it take?

Standard packages go live within 1 day of final approval. Custom campaigns follow an agreed schedule, typically 3–10 days depending on outlets and languages.

03Do you guarantee publication?

A sponsored placement is guaranteed to publish once booked. Paid organic is open only where the outlet offers it; once we offer it and you book it, it is guaranteed to publish. A pitch is never guaranteed, and we say which one you are buying before you pay.

04What's the difference between earned and sponsored?

Sponsored coverage is a paid placement carrying the outlet's press-release or sponsored label, and it is guaranteed to publish once booked. Paid organic is also paid — an editorial-style, bylined article on the outlet's own news pages — but only some outlets offer it. Once we offer it and you book it, it is guaranteed to publish. Earned coverage is a pitch an editor may or may not run; it cannot be bought and no one can guarantee it.

05Which outlets can you reach?

300+ vetted crypto, regional and mainstream finance outlets, including Tier-1 sites, the biggest and most popular, such as Cointelegraph, CoinDesk and Bitcoin.com. Browse the full directory on our outlets page.

06What payment do you accept?

Stablecoins and major crypto, plus bank transfer. Prices are public and packages go through a short proposal; there is no checkout on this site, and invoicing is available for custom scopes.

Ready for a vetted KOL campaign?

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